UX Agencies Sell (and Clients Buy) Informed Decision Making

What is User Experience (UX)? UX is a process, an approach, a way of thinking and an outcome. Outcome, in particular, is the key aspect to UX’s value. Are you solving a real problem? Are you tackling something meaningful to people? Are you bettering the organization, the system, the… whatever? I hope so. Otherwise, you’re […]

Book Notes: The Hard Things About Hard Things

Ben Horowitz’s The Hard Thing About Hard Things: Building a Business When There Are No Easy Answers offers advice on sticky business situations. His past experience, good and bad, is served up for your benefit. The writing is crisp, direct and eschews simple answers. When you inevitably find yourself in complex, difficult to manage situations, […]